We are all bursting with pride here at BerryWorld, after being presented with the Fresh Fruit Portal’s 2019 Digital Marketing Award at Fruit Logistca 2020 in Berlin.
2019 was an exciting year for everyone at BerryWorld, seeing us launch a revamped branded berry range both in the UK and around the global.
“It’s fantastic that our launch campaign has been recognised with this award” says Emma Parsons, Corporate Brand and PR Manager.
“The launch campaign was supported with a vast array of digital marketing from our in-house team, published both on BerryWorld’s platforms and retailer platforms. Everything from web content, social posts through to online banners were meticulously aligned to ensure the new branding enticed consumers to take a closer look. BerryWorld’s brand now has a clear story and identity which brings to life BerryWorld’s 25-year expertise; the recognisable ‘B’ will hopefully encourage consumers to try our products and our award-winning quality berries will keep them coming back for more!”
The new brand is now available in 14 countries, including the UK, USA, Canada, France, Singapore and Australia.